Wednesday 13 May 2015

Editorial & professional requirements

3) Capitalization


  • Read the policy above. Here are some examples of what we don't allow in your ad text and display URL:
    • Excessive capitalization, such as words or phrases in all capitals like "FREE"
    • Inter-capitalization within words like "FrEe ShIpPiNg"
    Exceptions: Full capitalization and inter-capitalization is allowed in ads for these circumstances:
    • Trademarks, brand names, or product names like "AdWords" that are consistently capitalized throughout your website
    • Common abbreviations like "ASAP" and acronyms like "USA"
    • Coupon codes
    If your ad meets one of those exceptions, please request a review. We'll review the information and see if we can approve your ad.
  • Change your ad. If your ad violates this policy, please edit it to make it comply.

      • On your Ads tab, hover over the ad you want to edit.
      • Click the pencil icon next to your ad to edit it.
      • Click Save when you're done.
      Once you edit and save your ad, it gets sent to us for review. Most ads are reviewed within 1 business day, though some can take longer if they need a more complex review. If we find that you've removed the unacceptable content from your ad and landing page, we can approve your ad to start running.

    If you aren't able to fix these violations or choose not to, please remove your ad to help prevent your account from becoming suspended in the future for having too many disapproved ads.

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